Selling Your Business? Here’s What You Need to Know

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Selling a business is a complex process. Learn the key steps and how Fraser Bond can help you achieve a successful, confidential sale in the UK market.

Selling a business is a significant milestone for any entrepreneur. Whether you're retiring, relocating, or pursuing a new opportunity, understanding how to sell a business in the UK — and doing it correctly — is critical to securing maximum value. From valuation and legal preparation to finding the right buyer and closing the deal, every stage requires strategic planning and expert guidance.

At Fraser Bond, we support business owners, landlords, and commercial investors through every step of the sale process, ensuring smooth transitions and maximised outcomes.

Key Steps to Selling a Business

1. Understand Your Motivation and Timing

Before initiating the process, clarify your reasons for selling. Are you aiming to capitalise on market growth, reduce operational stress, or reinvest in other ventures? Understanding your motivation will shape your timeline, pricing strategy, and marketing approach.

Timing also plays a vital role. For instance, selling during periods of strong financial performance and market demand can significantly boost your valuation.

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2. Conduct a Business Valuation

One of the most important steps is determining how much your business is worth. A professional valuation will consider:

  • Financial statements and profitability

  • Asset value, including physical property or leases

  • Market position and industry trends

  • Intangible assets such as brand equity, customer database, and IP

Fraser Bond works closely with accredited valuation experts to ensure your business is positioned attractively to prospective buyers.

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3. Prepare Legal and Financial Documentation

To sell a business in the UK, ensure all paperwork is accurate, up-to-date, and legally compliant. These typically include:

  • Profit and loss statements

  • Balance sheets

  • Business contracts (leases, supplier agreements)

  • Licences and regulatory documents

  • Employment contracts and staff records

Legal and financial due diligence is a standard part of the sale, so proactive organisation can prevent delays or lost interest from buyers.

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4. Market the Business Confidentially

Confidentiality is key. Marketing your business discreetly helps maintain client and employee confidence while reaching serious buyers. Depending on your goals, you may choose to:

  • Advertise through specialist platforms

  • Work with a business broker

  • Engage Fraser Bond for targeted introductions to qualified investors or buyers

We offer strategic, off-market introductions that preserve confidentiality while reaching high-net-worth individuals and commercial buyers.

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5. Negotiate the Sale and Finalise the Deal

Once you receive offers, it's essential to evaluate not just the price, but also:

  • Payment structure (e.g., upfront vs. earn-out)

  • Buyer credibility and financial backing

  • Post-sale responsibilities or transition periods

Having legal and financial advisors — along with a trusted property and commercial consultant like Fraser Bond — helps ensure a balanced, well-negotiated agreement. Finalise the deal through a solicitor, transferring all legal ownership and responsibilities.

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How Fraser Bond Can Help

Fraser Bond offers end-to-end advisory services for entrepreneurs, commercial landlords, and property-linked business owners looking to sell their ventures in London and across the UK. Our team:

  • Provides confidential and accurate business valuations

  • Markets businesses discreetly to a curated network of buyers

  • Manages legal and property-linked documentation

  • Supports negotiation and deal structuring to maximise your outcome

With decades of experience in real estate and commercial consultancy, Fraser Bond is your trusted partner for a seamless business sale.

Conclusion

Selling a business involves careful planning, documentation, and negotiation. By understanding the process and working with experienced professionals, you can achieve a sale that reflects your hard work and future goals.

Whether you're exiting a London-based franchise, a commercial property-linked business, or a standalone SME, Fraser Bond is here to support you through every phase of the journey.