Updated October 2026 · Fraser Bond
Prime · London
Mayfair to Chelsea
Mayfair& St James's
Belgravia& Knightsbridge
Kensington& Chelsea
Guidesbelow
In short: London's prime core runs from Mayfair and St James's through Belgravia and Knightsbridge to Kensington and Chelsea. Mayfair mixes garden squares with new branded residences; Belgravia is famous for its stucco squares; Knightsbridge for landmark developments by Hyde Park; and Kensington and Chelsea for period houses, mews and garden squares. Our detailed guides cover each area.
Frequently asked questions
Keep exploring
PRIME GUIDE
Luxury Apartments to Rent in LondonPRIME GUIDE
London's Iconic Residential BuildingsPRIME GUIDE
Flats in Mayfair: Renting and Buying Guide
Luxury Apartments to Rent in LondonPRIME GUIDE
London's Iconic Residential BuildingsPRIME GUIDE
Flats in Mayfair: Renting and Buying Guide
Explore Mayfair
Mayfair area guide → · Properties in Mayfair →
Deimel House, W1SThe Verge, W1SDevonshire House, W1JOne Stanhope Gate, W1K
Browse every guide in London Area Guides → · London area guides →
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Which is the most expensive area?
Values vary street by street across all of these.
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