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How to Choose a Property Investment Agent or Adviser in London

Questions that separate good advisers from salespeople.

How to Choose a Property Investment Agent or Adviser in London Property Investment & Wealth Building

Updated October 2026 · Fraser Bond

Investment · Advisers

Choosing an investment adviser

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In short: A good London property investment agent shows you evidence, not hype: comparable sales and lets, realistic yields after costs, and the risks. Check they belong to a property redress scheme and client money protection scheme, how they're paid (by you, the developer, or both), and whether they can let and manage after purchase. Be cautious of guaranteed returns, pressure to reserve off-plan quickly, and overseas schemes. Financial investment advice is regulated by the FCA, but buying a property directly usually isn't.

Questions to ask

Frequently asked questions

Is a property investment agent regulated?

Agents must join a redress scheme; investment schemes may need FCA authorisation.

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