Fraser Bond are the leading lettings and property management agents for 100 West Cromwell Road - London SW5. 100 West Cromwell Road is a planned mixed-use development in London SW5. At its centrepiece is an elegant 29-storey residential tower, which is set to become the tallest building in the Royal Borough of Kensington and Chelsea, offering panoramic views across and beyond the best areas of London. With a total of six residential blocks, this exceptional development will offer a mix of spacious studios, one-, two- and three-bedroom apartments, with some featuring an open or enclosed balcony, along.